Maven

Designing a brand, AI-personalization, and MVP Prototype to sell a new social commerce platform

My Role

Senior Product Designer, Visual Designer

TImeline

3 Months, 2024

Client

Global Finance Company

The Challenge

In an era where seamless digital experiences define user expectations, the Dello Fintech Banking App emerges as a beacon of innovation in the financial technology landscape. This case study delves into the user experience (UX) design journey undertaken to transform conventional banking interactions into intuitive, efficient, and user-centric experiences.

Our Impact

this is the impact

My Approach

While UX research, initial wireframes, and development processes were led by my talented teammates, I was pulled in to help elevate the brand design & UI visuals, ideate on AI-personalization, and create high-fidelity prototypes & animations.

01 - Brand Research

this is the first approach

02 - Visual Implementation

athis is the second approach

03 - Art of the Possible

this is the third approach

04 - MVP Prototype

thisi s the fourth approach

01 - Brand Research

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02 - Visual Implementation

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03 - Art of the Possible

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04 - MVP Prototype

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